What is the Social Campaign page and how do I use it?

Learn how to view, create, and manage your social media campaigns through the Social Campaigns dashboard - including campaign creation, status monitoring, and campaign management best practices.

Overview

The Social Campaigns page is your central dashboard for managing all social media campaigns. Each campaign entry displays:

  • Name: the campaign name
  • Locations: the locations where the campaign will be displayed
  • Channels: the social channels where the campaign will be promoted
  • Run period: the start and end date of the campaign
  • Status: the current status (e.g., scheduled, draft, or active)
  • Actions: available actions like editing or delete

You can enable additional columns, such as create and edit date, via the "Columns" button at the top right. 

social campaigns overview Marvia

Creating a new campaigncreating a new social campaign

  1. Click "New social campaign" in the top right corner
  2. Fill in the campaign details:
    1. Campaign name
    2. Start and end date
    3. Target locations
  3. Click "Create" to save the campaign

Monitoring your campaigns

  • View campaign status in the "Status" column
  • Use the Actions menu to:
    • Edit campaign details
    • Delete the campaign
  • Filter campaigns using the search and filter options

Best practices 

  • Use descriptive campaign names because they can be used for opt-in or opt-out messages to your users. 
    Example: Summer Sale 2025 Facebook & Instagram
  • Target specific locations and channels based on your audience demographics
  • Plan your campaign schedule in advance
  • Regularly review campaign status and performance

 

This is step 1 of setting up your social campaign. For the next step, see How do I manage channels in my social campaign?