Note: In this article, we discuss how to manage your meta campaign in Marvia. To do so, you have to connect your campaign to Marvia first; see How to add a Meta campaign.
Overview of the Meta campaign page
When viewing your Meta campaign in Marvia, you'll have access to comprehensive campaign information:
Campaign Details
Campaign Name: the name of the Meta campaign
Meta Campaign ID: the unique identifier of the campaign in Meta
Campaign Objective: the primary goal of the campaign (e.g., Awareness, Traffic, Conversions, etc.)
Budget: the budget allocated to the campaign (e.g. daily or lifetime)
Campaign History
Edited by (last editor)
Edited at (last edit timestamp)
Created by (campaign creator)
Created at (creation timestamp)
Viewing campaign details
Click on your desired Meta campaign from the connected channels to navigate.
Review the campaign information
Check the campaign name, ID, objective, and budget
Check the last edited information and creation details
Editing a Meta campaign
⚠️ Important: While you can view and monitor your Meta campaign with Marvia, most actions need to be performed directly in Meta Ads Manager.
Click "Open in Meta" in the top right to open your campaign directly in the Meta Ads Manager.
Make necessary changes such as:
Campaign settings
Ad sets
For settings that aren't editable in Marvia (like campaign goal), Marvia will pull these from Meta when you publish your campaign
For settings that are editable in Marvia (like ad text and media), Marvia will overwrite any changes made in Meta when publishing
Tips for campaign management
Monitor campaign performance: keep track of your campaign's performance metrics within Marvia.
Make timely adjustments as needed.
Stay informed about updates and new Marvia features: subscribe to our bi-weekly changelog to stay informed about new possibilities that enhance your experience.
Note: See How to manage your Meta ad set for managing on an ad set level.