How to add a Meta campaign

Learn how to connect your Meta (formerly Facebook) campaign to Marvia. This integration allows you to manage and optimize your Meta campaigns directly within Marvia.

Note: In this article, we'll explain how to add a Meta campaign to your social campaign. For the previous step, see How do I manage channels in my social campaign?


Steps to Connect a Meta Campaign

⚠️  Important: Before connecting to Marvia, you must first create and set up your campaign in Meta. Follow these steps to ensure a successful connection.

  1. Create a Meta Campaigncreate a meta campaign

    1. Log in to your Meta Ads Manager

    2. Select the correct business portfolio

    3. Navigate to campaigns and click "Create"

    4. Add campaign type and objective

    5. Fill out the required details

  2. Add ad sets and ads

    1. Populate your campaign with ad sets and ads
    2. Ensure correct settings and content
  3. Add placements

    1. Add all relevant placements and content to your Meta-campaign
    2. Note: These will be imported into Marvia; you can choose to overwrite them with templates later in Marvia.
  4. Find and copy the campaign ID

    1. Make sure you are on the campaign level of the campaign you want to connect. There are two ways to find your campaign ID:
      1. Press on the action menu "..." behind the campaign in the sidebar or top right. Locate the ID below the actions, and press "Copy"finding meta campaign id
      2. Extract the campaign ID from the URL; the string of numbers after "selected_campaign_ids"

        Caution: make sure you copy the campaign ID, not the ad set ID or ad ID. 

  5. Connect in Marvia

    1. connect campaign id marviaYou can add the campaign ID on the channel-specific setting step when setting up Meta Ads as a channel.
    2. Paste the campaign ID into the "Meta campaign ID" field
    3. Click "Next: set up campaign" 
  6. Review placements

    1. Marvia will automatically import the placements you created in Meta
    2. Review the placements to ensure they are correct. If not, check your setup in the Meta Ads Manager. 
  7. Set up a campaign (optional)

    1. Once the connection is verified, you can proceed with setup in Marvia:
      1. Customize placements and add templates
      2. Set up targeting

Tips for a successful connection

  • Ensure you have the necessary permissions to access and manage the Meta campaigns.
  • Double-check campaign ID accuracy
  • Review the imported placements carefully to ensure they match your intended settings.

See How to manage a Meta campaign to learn how to manage your campaign after you connect it.