Learn how to connect your Meta (formerly Facebook) campaign to Marvia. This integration allows you to manage and optimize your Meta campaigns directly within Marvia.
Note: In this article, we'll explain how to add a Meta campaign to your social campaign. For the previous step, see How do I manage channels in my social campaign?
Steps to Connect a Meta Campaign
⚠️ Important: Before connecting to Marvia, you must first create and set up your campaign in Meta. Follow these steps to ensure a successful connection.
-
Create a Meta Campaign
-
Log in to your Meta Ads Manager
-
Select the correct business portfolio
-
Navigate to campaigns and click "Create"
-
Add campaign type and objective
-
Fill out the required details
-
-
Add ad sets and ads
- Populate your campaign with ad sets and ads
- Ensure correct settings and content
-
Add placements
- Add all relevant placements and content to your Meta-campaign
- Note: These will be imported into Marvia; you can choose to overwrite them with templates later in Marvia.
-
Find and copy the campaign ID
- Make sure you are on the campaign level of the campaign you want to connect. There are two ways to find your campaign ID:
- Press on the action menu "..." behind the campaign in the sidebar or top right. Locate the ID below the actions, and press "Copy"
- Extract the campaign ID from the URL; the string of numbers after "selected_campaign_ids".
Caution: make sure you copy the campaign ID, not the ad set ID or ad ID.
- Make sure you are on the campaign level of the campaign you want to connect. There are two ways to find your campaign ID:
-
Connect in Marvia
- You can add the campaign ID on the channel-specific setting step when setting up Meta Ads as a channel.
- Paste the campaign ID into the "Meta campaign ID" field
- Click "Next: set up campaign"
-
Review placements
- Marvia will automatically import the placements you created in Meta
- Review the placements to ensure they are correct. If not, check your setup in the Meta Ads Manager.
-
Set up a campaign (optional)
- Once the connection is verified, you can proceed with setup in Marvia:
- Customize placements and add templates
- Set up targeting
- Once the connection is verified, you can proceed with setup in Marvia:
Tips for a successful connection
- Ensure you have the necessary permissions to access and manage the Meta campaigns.
- Double-check campaign ID accuracy
- Review the imported placements carefully to ensure they match your intended settings.
See How to manage a Meta campaign to learn how to manage your campaign after you connect it.